El Paeller y Viña Sol se unen para celebrar el verano con el maridaje perfecto

El Paeller and Viña Sol come together to celebrate summer with the perfect pairing

Jun 02, 2026

There are flavors that are part of our culture. A paella with the family, an outdoor meal with friends, or a long after-dinner conversation that stretches on for hours are moments that define the Mediterranean summer.

That's why this year, El Paeller and Viña Sol They join forces in a very special collaboration to highlight a combination that never fails: a good paella and a well-served glass of wine.

A collaboration between two Spanish brands with the same philosophy

At El Paeller, we've been working for years to bring the authentic paella experience to thousands of homes. We prepare our broths over a wood fire with 100% natural ingredients so that anyone can easily enjoy a quality paella.

Viña Sol, for its part, has been gracing Spanish tables for decades with fresh, balanced, and versatile wines, ideal for sharing and enjoying Mediterranean cuisine. Viña Sol belongs to Torres family, rooted in the winemaking tradition of the Penedès since the 16th century.

The perfect pairing to enjoy summer

A well-made paella deserves a wine to match. Fresh, aromatic, with that Mediterranean touch that complements without overpowering the flavor of the rice. That's exactly what Viña Sol offers: the ideal companion to make the paella ritual complete, from beginning to end.

We are raffling off a complete kit to prepare an authentic paella

Of the June 15 to August 31, By purchasing Viña Sol products at participating supermarkets, you will automatically be entered into the daily drawing for a spectacular prize. The Paeller Starter Kit.

There will be a winner every day.

What does the prize include?

The kit is designed so you can prepare an authentic paella from day one and includes:

  • Gas paella pan
  • Paella
  • Albufera Rice D.O. (1 kg)
  • Saffron
  • Paprika
  • Wooden spoon with the logos of El Paeller and Viña Sol
  • A 1L can of wood-fired vegetable broth
  • A 1L can of wood-fired seafood and whitebait broth
  • A 1L can of gourmet wood-fired chicken broth
  • Beverage cooler

Everything you need to start enjoying the experience of cooking a paella like we do in Valencia.

Where can you participate?

The promotion will be available at the following supermarkets:

  • Carrefour
  • El Corte Inglés and Hipercor
  • Alcampo
  • Caprabo
  • Carrefour Market
  • Eroski Super
  • Condis
  • Pepe la Sal (Alicante)
  • My Mercat (Alicante)

If you find Viña Sol products in any of these establishments, you can participate in the promotion and have a chance to win one of the kits that will be raffled off every day throughout the campaign.

An invitation to enjoy summer around the table

Summer is a time for sharing. It's time to light the paella pan, gather with family and friends, and enjoy the little moments that eventually become cherished memories.

With this collaboration between El Paeller and Viña Sol we want to celebrate precisely that: Mediterranean gastronomy, quality products and the pleasure of sharing a good meal.

Because some pairings work especially well. And few combinations represent summer better than an authentic paella accompanied by a chilled glass of Viña Sol.

Hurry and participate!